Beauty salons improve your
looks and people throng to such salons to maintain
and enhance their physical appearance. Beauty
industry had an increase of revenue by 78% in 2001,
according to Service Annual Survey of the Bureau of
Census. Business opportunities are many in beauty
industry. You can start on low-key with low
investment, as beauty business largely requires you
to offer excellent customer satisfaction through
superb service.
Setting up a beauty salon - Initial groundwork
You can use a part of your home around 500 to 2,000
square feet for your beauty salon, if you want to
work from home. If there are restrictions on
functioning as home based business, you could opt
for rented premises.
You require few stylists, barber, massage therapist,
make-up artist, nail and shampoo personnel and
technician for starting on your business opportunity
of beauty salons. You can procure salon equipments
like hair dryers, manicure sets, shampoo spray
machines, hair steaming machines, and
body and skin care instruments through mail order or
from Internet auctions with costs ranging from
$2,000 to $30,000. Further expenses include
licensing fees and initial training costs. Total
expenses for setting up your salon could range from
$10,000 to $100,000.
Beauty care services on offer
Normally beauty salons offer a wide array of
beauty services like hair care dealing with cutting,
styling, weaving, coloring, shampooing, perming;
manicures, pedicures, nail polishing; facials,
massaging, and waxing; and sale of different useful
beauty products. Some salons offer spa,
aromatherapy, anti-acne treatments, and
distributorships of cosmetics and beauty care
products.
How to acquire and maintain clientele
The best and most efficient marketing tool of beauty
salons is word of mouth advertising. Happy and
satisfied clients refer more of their friends and
relatives to your salon. Maintain clean
premises; work with safe equipments and trained
professionals to gain confidence of your customers.
Prime location areas with easy accessibility are
good but you can manage your business well anywhere,
if you already have a good and established
clientele. They will
flock to your salon, wherever it might be.
